The International SPA Association (ISPA) has announced Smiley Poswolsky as afternoon keynote speaker for the inaugural ISPA Talent Symposium. This event will be the first of its kind for the spa industry and focuses solely on workforce issues.
Poswolsky is an expert on multigenerational communication styles and bestselling author of The Quarter-Life Breakthrough and The Breakthrough Speaker. He is synonymous with helping companies attract, retain and empower talent while building a purpose-driven workplace, and has inspired thousands of professionals to be more engaged at work, through speaking at companies like Unilever, Salesforce, Deloitte and Pinterest. “As our workforce becomes even more diverse, it is imperative for our spa leaders to implement innovative HR and talent operations,” says ISPA president Lynne McNees. “Smiley will provide our attendees with tools to improve recruitment and retention techniques while developing multigenerational collaboration with their current staff.”
Poswolsky’s TEDx talk has been viewed more than one million times, and he has been a speaker at hundreds of engagements, reaching over 50,000 people in 15 countries. Previously, he worked as a special assistant to the director of global operations at the U.S. Peace Corps.
Taking place at The Ritz-Carlton Bacara in Santa Barbara, California, on April 15, 2020, the ISPA Talent Symposium will explore energetic and innovative approaches to solving workforce challenges, and will provide attendees with high-impact takeaways they can use to build an engaged workforce in today’s competitive labor market.
Seth Mattison, internationally renowned expert and author on workforce trends, was previously announced as opening keynote speaker.
Additional information on the ISPA Talent Symposium and ISPA Resource Partner Summit can be found at experienceispa.com.
About ISPA: ISPA, headquartered in Lexington, Kentucky, and managed by Associations International, is a leading professional organization and voice of the spa industry. Founded in 1991, ISPA works to advance the spa industry by providing invaluable educational and networking opportunities, promoting the value of the spa experience, and speaking as the authoritative voice to foster professionalism and growth.