One on One: Brian Goodwin International Trainer, Éminence

Brian-Goodwin-Eminence[Images: Courtesy of Brian Goodwin]Why is organic skin care so important now?

It’s crucial, perhaps more than ever, due to our knowledge of the potential negative effects that chemicals, pesticides and artificial additives can have on our health. Many people also have conditions that make their skin more sensitive to those chemical additives, so organic skin care gives us the tools to provide effective results without creating reactions or sensitization.

If you weren’t in this industry what would you be doing?

It’s hard to imagine doing anything else, but I would probably be following my other passion, music, and singing all day. I pretty much do that anyway, so life wouldn’t be that different! In all seriousness, though, I truly love writing music and singing, and I can’t get enough of it.

What advice would you give someone just starting out in the industry?

Constantly surround yourself with those who are more successful than you, always be open to critical feedback, and do what you are most afraid of. The best thing I ever did for myself was overcoming my paralyzing fear of public speaking. I’ve been able to transform that fear into the passionate energy I use to educate estheticians, from groups of 4 to 400. Whenever I’m afraid or uncomfortable doing something new, therein lies the biggest self-growth opportunity. All it takes is belief in myself and the courage to try.

RELATED: Coming to Fruition – A Trip to the Eminence Organic Farm in Hungary

Who is your professional mentor?

Boldijarre Koronczay, president of Éminence. I know this is the obvious answer, and potentially clichéd, but it’s true! I’m inspired by his vision of healthy, organic skin care—before it was popular—as well as his incredible work ethic and his ability to make training fun yet impactful, which has become a pillar of our award-winning education.

Brian-Goodwin-eminence-MasterclassOf all the company’s charitable causes, which stands out most in your mind?

Éminence Kids Foundation, definitely! It provides organic meals to children with cancer, and I feel a personal connection to this cause; I’ve had multiple family members, including my mother, suffer with the heartbreaking effects of the disease and its treatments. I feel incredibly blessed for the opportunity to give back through this charity, and I’m grateful to be a part of a company that is so invested in providing healthy nutrition to those going through such a difficult time.

What’s the most fun part of your job?

I love creating ‘edutainment’ or ‘entertaining education’ and seeing people have fun while they learn. I get constant feedback from attendees of Éminence training that they are more engaged, retain more information and enjoy learning even more due to the humor and fun! It’s a must-have in our industry because we all learn differently, and who wouldn’t want to have fun while they learn versus being bored?

Who or what inspires you?

I’m inspired by everyday people who overcome obstacles and thrive instead of just survive. I’m also inspired by those who learn from their mistakes and use them as a catalyst to grow into incredible leaders. Entrepreneurs particularly inspire me as well, because they’re told no or that they can’t do something so many times in their life, yet still persevere to succeed and build successful companies.

RELATED: Éminence Organic Skin Care Wins Consecutive ISPA Awards

If you could change one thing about yourself, what would it be?

To never run out of energy. There are so many things that I want to do or ideas that I want to execute. If only I could be going 24 hours a day, I would feel like I had the time to get it all done and try out all of my new ideas.


Rapid Response

A Personal mantra: You don’t want those carbs. Walk by them.

A Guilty pleasure: ‘Real Housewives.’ Shhhh…

A Favorite skincare product: Éminence Facial Recovery Oil

A Pet peeve: People who run late.

A Scariest thing you’ve ever done: Skydiving

Favorite food: Anything with gluten—but I can’t have it!

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