Wellness focused travel continues to lead the top wellness trends for 2024, but a surprising sector is emerging within this trend: men's wellness travel. According to Frances Geoghegan, Condé Nast Traveler Travel Specialist and the founder of the expert wellness-retreat agency, Healing Holidays, men now make up 48% of her business, up from 20 percent% a decade ago.
From the peaks of Vail to the beaches of Cabo San Lucas, these are luxury resort destinations male travelers can go to to tap into the trend themselves.
1. The Hythe | Vail, CO
After enjoying excursions like skiing or hiking at this rarefied alpine refuge, male guests can head to Well & Being Spa to gain a greater sense of vitality. Standout treatments include:
- Gentleman’s Facial: Cleanse, clarify and boost energy with a facial customized to the needs of the male skin. This treatment provides vitality, enhanced energy and deep nourishment while soothing irritations.
- Men’s Fitness Manicure: Service will begin with application of a Black Pearl eye mask to reduce eye puffiness. The manicure includes nail shaping, followed by a cuticle treatment with a warm soak, a gentle exfoliating citrus sugar scrub and hydrating shea butter massage.
- Himalayan Salt Inhalation Lounge: Inhale beneficial salt infused air. With each breath, microscopic salt particles are drawn into the airways, allowing one to breathe more deeply, restoring healthy respiratory function. The cool, dry, high salt environment can also lift the mood and improve sleep.
2. Montage Los Cabos | Cabo San Lucas, MX
Men can find relaxation at Montage Los Cabos. Their treatments are inspired by traditional Mexican folklore surrounding the Tree of Life, as well as the historic Torote tree featured in the entrance of the resort.
- Gentlemen Barber Facial: This facial is customized to remedy issues related to shaving and environmental exposure. It includes pore cleansing, facial massage techniques, vibrational technology, a black pearl collagen mask, and a scalp, neck, and shoulder muscular massage.
- Mezcal Renewal Message: Male guests can indulge in this classical Mexican friega (friction) massage that utilizes locally made heated herbal poultices. The experience wraps with a full-body massage in a signature body oil and a taste of Mezcal Clase Azul.
3. Montage Deer Valley | Park City, UT
Spa Montage at Montage Deer Valley offers a holistic wellness experience, featuring alpine-inspired treatments at the resort’s mountain oasis. Male guests are encouraged to make use of appointed treatment rooms, an indoor mosaic lap pool, relaxation rooms and serene meditation areas. Those in pursuit of a healthier mind, body and soul through nature will enjoy the location’s tailored treatment menu, including advanced technologies and grounding ingredients.
- Active Recovery Massage: After a long day on the slopes or hike in the mountains, a post-activity massage is necessary to improve blood circulation and increase oxygen. A 20 minute LED light therapy bed treatment is incorporated in the massage to help muscle recovery and nutrition delivery.
Related: The Top 5 Men's Wellness Trends
4. Montage Big Sky | Big Sky, MT
Spa Montage at Montage Big Sky features amenities and treatments for all to enjoy, including male guests. The spa features 12 treatment rooms, multiple relaxation lounges, heated plunge pools and a treatment menu curated with therapeutic techniques, advanced technology and naturally sourced products.
- Peak Performance Recovery: An adventure-seekers dream, the Hyperice Normatec leg system uses dynamic air compression to foster restorative healing and increase blood circulation.
5. Montage Kapalua Bay | Maui, HI
At this intimate island resort, men can discover highly personalized spa treatments inspired by the bounty of Maui at Spa Montage.
- Gentlemen's’ Marine Facial: This deep cleansing, exfoliating and clarifying treatment includes a customized masque, and relaxing face, scalp, neck and shoulder massage.
- Gentlemen's’ Manicure: This classic manicure includes nail trimming and shaping, followed by a massage and buff, and is the perfect ritual to keep hands looking their best.
- Gentlemen's’ Volcanic Pedicure: The classic pedicure is enhanced with volcanic pumice and sea salt exfoliation, followed by a wasabi lemongrass mask. Nail trimming, shaping, buffing and a massage complete this experience.
6. Montage Palmetto Bluff | Bluffton, SC
Enjoy the rejuvenating properties of Lowcountry nature at Spa Montage for Men.
- Urban Defense Facial: This deep cleansing facial has been designed to address the specific needs of the active man and utilizes organic, clarifying products to leave skin renewed and refreshed.
- HydraFacial Deep Cleansing Treatment for Men: HydraFacial uses patented technology to cleanse, exfoliate, extract and hydrate the skin. This facial helps to deep clean bumps and soothe irritated skin.
- Gentlemen’s Nail Service: Designed specifically for gentlemen, these classic services cleanse and refresh hands and feet in just minutes. An energizing soak and exfoliating scrub are followed by a hydrating massage, then nails are clipped, shaped and buffed or polished.