Massage Envy has released new survey findings that reveal key U.S. adult consumer skin care perceptions and concerns.
Skin Care Findings
- Gen Z and young millennial respondents are more likely than to prioritize reducing breakouts/acne (37%), eliminating sun damage (21%), smaller pores (21%) and reducing redness (19%) than older millennial/Gen X (35-54 years old) and boomer (55+ years old) respondents.
- Despite skin care concerns, 52% of U.S. adult consumers report not having an at-home skin care routine or spending five minutes or less at-home on skin care daily and 36% of U.S. adult consumers say sun protection is a top three skin care priority, but only 12% of all consumers report wearing sunscreen every day even if they do not go outside.
The information was gathered through an online survey conducted among a national sample consisting of 1,116 U.S. adults, 18 years of age and older, living in the United States completed between April 24-25, 2024 by YouGov.
Nicole Pelishek, VP of service, retail, and supply chain at Massage Envy Franchising, said, "Our survey findings reveal a gap between consumers' concerns and their actual skin care routines. As we approach the heat of summer, estheticians from Massage Envy franchised locations can help address skin care concerns and help members and guests implement a routine that works for their individual needs, leveraging our latest offerings and technologies."
