Who Spends the Most Money on Wellness?

Couple relaxing in outdoor hot springs

The Global Wellness Institute (GWI) has released “The Global Wellness Economy: Country Rankings,” a research report full of information on national wellness markets, including which countries spend the most per capita on wellness. 

According to the report, the average annual consumer spend on wellness is the highest in the very wealthiest economies. Globally, the wellness market represents 5.1% of total GDP,  so roughly $1 of every $20 spent by consumers is on wellness. 

Here are the countries that spend the most money on wellness, ranked:

  1. Switzerland
  2. Iceland
  3. United States
  4. Austria
  5. Norway
  6. Australia
  7. New Zealand
  8. Denmark
  9. Hong Kong
  10. Aruba
  11. Finland
  12. Luxemburg
  13. Germany
  14. Canada
  15. Sweden
  16. Ireland
  17. Japan
  18. Macau
  19. United Kingdom
  20. Netherlands
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