We asked if you were interested in private label options to set your spa apart, and 87% of you said yes! Whether it's just a few key items or a whole line, creating your own brand is a great way to stand out to clients and keep them coming back.
Here is everything you need to know, from the business benefits to product options and everything in between.
Branding Education for Every Type of Spa: A video interview with Aleks Vranicic, VP sales and technical training at Vitelle Labs, about how spas can start selling their own branded products and the resources available to their businesses.
Private Label 101: Boosting Your Bottom Line covers all the basics, such as the logistics behind getting started with your own private or white label; the investment required; and all of the benefits your business can reap.
Stand Out From the Competition With Your Own Private Label: This piece is full of important considerations for spa brands, including how to choose a private label partner, picking the right label, communicating with clients and more.
8 Ways to Maximize a Private Label Line: Learn the secrets to private label success from spa industry experts and veterans, who share critical strategies for properly researching, marketing and retailing a private spa brand.