An increasing number of skincare clients are seeking alternatives to medical-level anti-aging treatments. Are you prepared for them?
With the aging of the baby boomer generation and Generation X-ers hot on its tail, anti-aging treatments have never been as popular as they are today. And, partly thanks to advancements in medical aesthetics, never have so many treatment options been available. But what if your spa doesn’t offer medical-level services? Are you destined to sacrifice the ever-burgeoning anti-aging sector to the nearest medical spa or dermatology clinic? Spa experts don’t think so.
The good news is, esthetic spa treatments can offer excellent alternatives to more intensive therapies for many of your clients. And your clients are eager to hear about them.
To read the rest of our November cover story, head over to our November digital edition.