Heather Lasrado and Isabel Lazo created and cofounded Isa Lazo. The line brings a touch of luxury to every day. The essential oil formulas create the ultimate self-care experience, with each product designed to work together to strengthen, rejuvenate and revitalize the skin and awaken the senses. Since launching in spring 2020, the cruelty-free brand has quickly created a cult celebrity following that includes Blake Lively, Shay Mitchell and Cameron Diaz.